Kemana perginya traffic US di bulan Agustus 2009?

September 24, 2009 by Gugus A. Sakti · 4 Comments
Filed under: Internet Marketing 

Berdasarkan data yang dikeluarkan oleh comScore, sebuah perushaan yang bergerak di bidang research pasar produk digital, bulan Agustus 2009 adalah bulannya untuk situs-situs pendidikan. Di bulan Agustus di US banyak anak yang mulai bersekolah atau bersiap untuk kembali masuk sekolah. Jadi tidak heran kalau situs berkategori pendidikan kelimpahan traffic pengunjung website yang sangat besar di bulan Agustus 2009. Kategori situs lain yang ikut mendominasi selain pendidikan adalah situs yang berkategori humor, real estate dan apartement, serta dekorasi dan kebun atau taman. Read more

Keyword meta tag itu tidak penting?

September 23, 2009 by Gugus A. Sakti · 1 Comment
Filed under: SEO 

Google ternyata tidak begitu menganggap penting informasi keyword yang ada di meta tag dalam menampilkan hasil pencarian. Ternyata ini bukanlah hal yang baru, namun banyak orang termasuk saya belum begitu tahu tentang hal ini dan masih pusing memikirkan keywords apa saja yang harus ditulis di meta tag. Read more

Leader with Local Wisdom

September 22, 2009 by Gugus A. Sakti · Leave a Comment
Filed under: Pengembangan Diri 

CEOs in many company especially in developed countries blamed as one of factor that make economic crisis happen in this century. Many CEOs blamed that they cannot lead and manage their business. And the result many of those CEOs fired from their company in 2008.

There is a learning point that we can take from global economic crisis. Because of several problems that occur caused by western style CEO, a lot of countries try to learn their own local wisdom of leadership. Every country, like Japan, Korea, and China, try to search again their local values for leadership from their own culture.

Indonesia actually rich with values of leadership with derived from local culture. And one of local values of leadership from Indonesia is the leadership style of Ki Hajar Dewantara. His famous leadership principles are ing ngarsa sung tulada (a leader must give guidance and example in front of his followers), ing madya mbangun karsa (a leader must be able to transmit his vision and motivate all his followers as a team), tut wuri handayani (a leader must be able to push the spirit of his followers and backup them with full support).

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Peran Brand untuk Konsumen dan Bisnis Anda

September 13, 2009 by Gugus A. Sakti · 2 Comments
Filed under: Bisnis & Keuangan 

personal-brandBrand ternyata tidak hanya penting tapi juga memiliki peran baik untuk konsumen dan juga produsen. Masing-masing mendapat manfaat tersendiri dari adanya brand. Read more